Whether you are a label releasing music regularly, an organisation with some exciting activity, or a band or artist looking for advice and guidance on how to navigate the music industry, mostdeffo can offer broad expertise on all things strategic and help you to reach wider audiences.

You may just need a nudge in the right direction, or validation that you’re doing the right thing. You may need a safe pair of hands to work on your strategy and oversea your activity. Mostdeffo can help you do things properly.

With over a decade of experience working with bands and artists at all different levels along with marketing exhibitions and cultural activity, if you need some help (even if you’re concerned about your budget), get in touch.

I also have experience in mentorship and assessor roles, too.

Please note: I’m not currently looking for artists or bands to actually manage, at present.

Current and past work includes:

FUTURE YARD – Community Manager (building and delivering industry skills programmes and artist development opportunities)

Launchpad – Advisor (mentoring grantees – artists/bands and organisations in Yorkshire)

PRS Foundation – Assessor (Momentum, Sustaining Creativity Fund)

Music:Leeds – Assessor (numerous different funding and mentorship opportunities).

Merseyrail Soundstation – Project manager and artist mentor on this Liverpool-based artist development programme. Overseeing the organisation of the programme and helping the selected artists with strategy and overall guidance over a series of group and one-on-one sessions.

FUTURE YARD Festival – Festival team member, including community engagement and the overseeing of volunteer recruitment and organisation.

Marketing lead for British Music Experience, RIBA North (Royal Institute of British Architects), Lady Lever Art Gallery (National Museums Liverpool).

Rough Trade Records – Product Manager (leading on release and marketing strategy): Parquet Courts, Micachu & The Shapes, SOAK, Girl Band, Pantha Du Prince and more.

Charm Factory – Senior Campaign Manager (specialising in online PR, social media strategy, new band release strategy): Amber Run, Bright Light Bright Light, Broken Hands, Charlene Soraia, Daniel Johnston, Dark Horses, Death in Vegas, Eighties Matchbox B-Line Disaster, Ellen & The Escapades, Ellie Goulding, Flogging Molly, Gary Numan, Hey Sholay, Hudson Taylor, Joel Compass, Josh Record, Lemar, Lola Colt, Mark Owen, Naomi Pilgrim, Nick Cave & The Bad Seeds (digital consultant), Paper Crows, PYYRAMIDS, Rixton, Scouting For Girls, The Script, Sebastien Grainger, Sissy & The Blisters, Tim Exile, Vintage Trouble, Vuvuvultures, We Are Animal, Wretch 32 and more.